People of OU: alumna Taylor Bahoora balances small business, medical aspirations
Oakland University biology alumna Taylor Bahoora is hard at work pursuing a career as a physician’s assistant. In her spare moments, however, she is dedicatedly connecting clients to their loved ones – one personalized rosary at a time.
Bahoora founded Create My Rosary with her sisters Danielle and Madelyn when she was 14 years old. The trio got their start after creating a customized rosary for their cousin’s first Communion and discovering a demand among their family and friends for their unique pieces.
“[We] grew pretty quickly,” said Bahoora. “We had decided to do a small business over Instagram and have it be a hobby between us. But then somebody ordered 100 bracelets for a nun group. It was an all-day thing – they wanted us to make [the bracelets], bring them to the event and hand them out to the nuns. That order allowed us to open a webpage and get more inventory in.”
In an effort to broaden their clientele, the sisters mailed their rosaries to celebrities as a way to help them commemorate the closest people in their lives. Actor Jake T. Austin posted on social media about the rosary he received with his girlfriend’s name and famed news anchor Dina Eastwood directly purchased a custom rosary from their website.
It was the sisters’ gift to The Bachelor’s Tyler Cameron, however, that set their business apart.
“It was really crazy,” said Bahoora. “We mailed him a rosary because his mom had passed away and he posted this long, sweet message about my sisters and I. After he posted that, our site crashed because so many people were trying to get onto it.”
In addition to managing Create My Rosary, each of the Bahoora sisters are pursuing long-term careers in the medical field. Taylor is hoping to gain acceptance to OU’s Master of PA Science program, which the university is projecting to launch in the fall of 2023.
“I love how OU has many different clubs that encourage diversity – they encourage students to do many different things,” she said. “I feel like a lot of people are surprised when I tell them that I’m an entrepreneur. They’re like, ‘You want to be a PA; you’re in healthcare! So what makes you want to go into business?’ But I love how OU encourages that.”
Once she’s finished school, Bahoora plans to pitch Create My Rosary to investors on Shark Tank, with the hopes of helping countless others stay uniquely connected to the people that they love.
“You can put a picture of anyone or anything you like on a rosary,” she said, “but my favorite is when I get to put a picture of somebody who has passed away. I think it allows people to carry on the memory of someone that they lost. It’s a special reminder.”
The sisters also offer candles, bibles, bracelets and stethoscope ID tags as customizable options through their business. Despite their busy schedules, the Bahooras encourage their clients to contact them directly to ensure that orders are customized to each individual.
“We love it when our customers message us through Instagram and want to talk to us privately through email – or sometimes they prefer phone calls,” said Bahoora. “We don’t have everything that we make on our webpage, but when clients message us privately, we can go through the many different options with them. We pride ourselves in customer service.”
Create My Rosary can be found on Instagram under @createmyrosary and on the web at www.createmyrosary.com. Parties looking for individual consultations can email Taylor Bahoora at [email protected].