The videos on his website show every side of him — from bleeding-heart romantic, folksy singer/guitarist, to a hard edged rock ‘n’ roller.

The  pages of  Cosmopolitan show him as a jaw-dropping stud.

Pato Margetic, an Oakland University alumni and local musician, was named Cosmopolitan Magazine’s Michigan Eligible Bachelor of the Year.

“I feel honored that an international magazine selected me to represent my state of Michigan,” Margetic said. 

Margetic said once he was at the Cosmopolitan headquarters in Manhattan, he had the opportunity to appear on three national TV shows and take etiquette classes.

From there, Margetic competed against finalists from other states to win Cosmopolitan’s national contest, which included a $10,000 prize and a center spread in the magazine.

Once Margetic found out he was selected to represent Michigan, he encouraged his followers on Twitter and Facebook to vote for him. Although he did not win the national contest, he was a top 10 finalist and was featured on VH1’s “Morning Buzz.”

“I think I became a finalist because I have a pretty good network of people from the music (business) already and I think a lot of guys didn’t have that (side of things),” Margetic said.

He said his music is comparable to artists such as John Mayer, Jason Mraz and Jack Johnson.

Margetic said his music reflects his passions and values from his upbringing in a multicultural Argentinean-American family.

Golden Grizzly roots

Margetic graduated from Oakland in 2007 with a bachelor’s degree in communication. Looking back, he spoke fondly of his professor, Kellie Hay.

“She helped me so much through college and not only through classes … as a friend too. She was a great mentor,” he said.

Margetic was also involved in Student Program Board and Student Video Productions.

“The way I met him was interesting,” said Hay, associate professor of communication. “I just took him aside one day and was like, ‘I can tell you’re so bright, but you’re not doing anything, so what’s going on?’ And he said, ‘I’m struggling and I’m not getting the concepts.’”

Hay encouraged him to create music around the topics learned in class, which helped him learn the material and develop his talent.

Many of Margetic’s music videos have Detroit in them, according to Hay.

“Being from Detroit is huge for him,” Hay said. “His music videos show a lot about people struggling in Detroit, and he’s got a lot of the kinds of things in Detroit that people don’t know to love.”

Margetic said exposure in Cosmopolitan has helped him get more publicity and promote his music, including his newest album he released earlier this year — The Pato Collection — which is available for download through iTunes, www.bandcamp.com and www.patomusic.com.

“I’ve gotten a crazy amount of Twitter and Facebook friends and followers,” Margetic said. “It’s been really effective, social media — I can always use this on a résumé now.”

Although Margetic’s first passion is music, he is also interested in video production, especially music videos.

“In five years, I see myself producing original music and helping other people produce music as well, and possibly still doing shows and performing live,” Margetic said. “But I really do see myself in a studio working with maybe jingles and commercials and movie soundtracks.”

For more information about Pato Margetic, including upcoming shows, visit www.patomusic.com